Built by Retailers. For Retailers
Farm - Direct to Your Loading Dock
On - Time, In - Full. Every Time
Farm - to - Fork Sourcing
Direct relationships with growers in Mexico & South America. No hidden broker fees
Retail DNA
Strategies built by former retail directors who know how to grow your category
Certified Safety
Rigorous food safety standards from the harvest field to your distribution center
OTIF Reliability
We prioritize logistics to keep shelves stocked and reduce "shrink"
00
+Years of
Experience
Welcome to Chico Produce
More Than Importers. We Are Your Strategic Partner.
Chico Produce wasn't just built on logistics; it was built on a legacy. Founder Rob Ybarra credits his father, Jimmy Ybarra, for instilling a passion for produce in him back in 1969 With over 45 years of experience, including tenure as Director of Produce for H-E-B Mexico, Rob knows the pain of late trucks and inconsistent sizing.
We act as an extension of your buying team, delivering the transparency and quality you need to eliminate unnecessary layers and costs
-
Direct Grower Access:
Family relationships in Michoacán & beyond -
Transparent Pricing:
costs without hidden fees -
Customer-First Service:
We stand behind what we say and do
Browse by Category
Comprehensive Produce Programs
Year-round availability from Mexico, Peru, Ecuador, and Chile.
Fruits & Tropicals
Hass Avocados, Mangos (Tommy, Kent, Ataulfo), Bananas, and Dragon Fruit.
Vegetables
Retail staples including Roma Tomatoes, Jalapeños, Serranos, and Tomatillos.
Specialty & Organic
Authentic niche items like Nopalitos (Cleaned/Bagged), Aloe Vera, and Chayote.
Our Products
Fresh Produce Catalog
Stock Available
Fruits & Tropicals
The Avocado Program
Varieties:
Hass Avocados
Sourcing:
Mexico, Peru, Chile, Colombia, Dominican Republic, California
Stock Available
Fruits & Tropicals
Bananas & Plantains
Cavendish Bananas::
Premium finger length and color.
Plantains:
Macho bananas available in green and turning stages
Fruits & Tropicals • Premium Quality
Bananas & Plantains
Cavendish Bananas::
Premium finger length and color.
Plantains:
Macho bananas available in green and turning stages
Stock Available
Fruits & Tropicals
Mangos
Varieties:
Sourced globally (Tommy, Kent, Keitt, Ataulfo)
Availability:
Year-round sourcing from Mexico, Peru, Ecuador, and Brazil.
Fruits & Tropicals • Premium Quality
Mangos
Varieties:
Sourced globally (Tommy, Kent, Keitt, Ataulfo)
Availability:
Year-round sourcing from Mexico, Peru, Ecuador, and Brazil.
Stock Available
Vegetables
Hot Peppers
Jalapeños:
Dark green, firm walls, medium heat.
Serranos:
Sharp heat profile, ideal for salsas.
Stock Available
Vegetables
Fresh Aromatics
Cilantro:
Iced and bunched to prevent wilting.
Tomatillos:
Fresh husk tomatoes, cleaned and sorted.
Vegetables • Premium Quality
Fresh Aromatics
Cilantro:
Iced and bunched to prevent wilting.
Tomatillos:
Fresh husk tomatoes, cleaned and sorted.
Stock Available
Specialty & Organic
Cactus (Nopalitos)
Processed:
Chopped Nopalitos (Cleaned, Dethorned, Bagged).
Whole:
Whole Peeled Nopalitos (Ready for grilling).
Specialty & Organic • Premium Quality
Cactus (Nopalitos)
Processed:
Chopped Nopalitos (Cleaned, Dethorned, Bagged).
Whole:
Whole Peeled Nopalitos (Ready for grilling).
Stock Available
Specialty & Organic
Dry Grocery Staples
Beans:
Premium Pinto Beans and Black Beans.
Wraps:
Banana Leaves and Corn Husks (cleaned for tamales).
Specialty & Organic • Premium Quality
Dry Grocery Staples
Beans:
Premium Pinto Beans and Black Beans.
Wraps:
Banana Leaves and Corn Husks (cleaned for tamales).
Stock Available
Specialty & Organic
The Organic Line
Organic Avocados:
Certified pesticide-free.
Organic Tomatoes:
Rich flavor, responsible growing.
24/7 Supply Chain Support
The Chico Promise
Honoring the Past. Feeding the Future.
Named after our founder’s grandson, Chico (born 2023), our company represents the future of the industry22. Our “Farm-to-Fork” philosophy prioritizes integrity, honesty, and treating people fairly—from the field worker to the end consumer
100%
Grower
Transparency
45+
Years
Experience
TRUST & COMPLIANCE
Certified Safe. Retail Compliant.
We adhere to the strictest standards for food safety and social responsibility. Our certifications ensure full traceability and ethical practices throughout our supply chain.
Food Safety Audited
Full traceability from field to fork with regular third-party audits.
Organic Options
Certified organic programs available with full documentation.
Fair Labor
Committed to ethical treatment and fair wages throughout our supply chain.
Retail Compliant
Meets all major retailer standards and certification requirements.
Frequently Asked Questions
How can we help you?
-
Rambutan & Dragon Fruit Delight
-
Mangoes at Their Peak
-
Juicy Plantains & Pineapples
-
Sweet & Natural Fruit Flavors
-
Exotic Fruits for Every Taste
Do you sell directly to retail chains?
Yes. Our model eliminates middlemen to serve high-volume grocery retailers and wholesalers directly
What regions do you import from?
We have deep roots in Mexico, Peru, Ecuador, and Chile for year-round supply
How do you handle Quality Control?
We have "boots on the ground" to inspect fruit at the source and upon arrival to minimize "shrink" and ensure OTIF delivery
What specialty items do you carry?
Beyond staples, we specialize in niche items like Cactus (Nopalitos), Aloe Vera, and tropical roots
